JF broke his promise of a new marketing initiative, but he has a good excuse; he needs to start thinking about the launch for The Life Engineered. The guys discuss launch parties. You can find the awesome article they refer to, by the amazing Marie Bilodeau, here. JF also reveals something of his mysterious past during his review of How to Get Run Over by a Truck while Paul goes deep about his love of tacos in his review of Tacocity: Los Angeles Through the Eyes of a Tacophile.